Press release

goetzpartners is now Fortlane Partners

15. January 2025

goetzpartners is now Fortlane Partners

Munich, January 15, 2025 – Following a successful management buyout, goetzpartners is now Fortlane Partners.

As part of the buyout, the active management team, together with leading pan-European financing specialist Kartesia, has acquired the business from its founders. This transition marks a shift from a founder-led to a partner-led consultancy, ensures independence, and opens new growth opportunities.

“The new name Fortlane Partners represents both continuity and progress,” explains Axel Meythaler, spokesperson for the management team. “While elements like our branding may change, our values and standards remain. We continue to stand for conceptual and substantive excellence in strategy, M&A, and transformation and keep our integrated advisory portfolio, combining management consulting and corporate finance services.” The Penrose tiles will be retained as the logo, symbolising 30 years of successful advisory work and the belief that even the most complex challenges are rooted in often simple, fundamental structures.

“With Fortlane Partners, we embark on a new chapter with a refreshed visual identity, a strong entrepreneurial foundation, and, most importantly, 150 dedicated minds. This is the optimal foundation for successfully shaping the future jointly with our clients,” adds Gerwin Weidl, Managing Director of Fortlane Partners.

Building on core values such as trusted collaboration, intellectual ambition, a genuine interest in people, and team spirit, Fortlane Partners aims to grow with and for its clients. The transition to a partner-led consultancy and the rebranding to Fortlane Partners establish a solid foundation for this mission.

 

About Fortlane Partners

Fortlane Partners is a leading European advisory firm specialising in strategy, M&A, and transformation. With an integrated advisory approach, Fortlane Partners combines management consulting and corporate finance expertise to help businesses successfully shape their future.

 

Media contact:

Ines Bieger
Director Marketing and Public Relations
Prinzregentenstraße 56, 80538 München
ines.bieger@fortlane.com​​​​​​​